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Email optimization long sales cycle Dilbert comicIn terms of user intent, prospects in the awareness stage may be unlikely to take action immediately; it’s more probable that users are in an exploratory mindset when evaluating your business alongside your competitors. As such, think of users in this stage as curious, potentially interested prospects that are at least somewhat open to hearing about what you have to offer.The Interest StageThe interest stage is, unsurprisingly, the part of the funnel during which prospects become interested in what you’re selling.

To clarify, in many sales funnels, the interest stage is the phase Greece WhatsApp Number Data during which prospects become interested in your business specifically, not merely exhibiting a casual interest in products and services sold by businesses like yours.customer journey There are many reasons why a user might go from the awareness to the interest stage of the funnel. Perhaps your unique selling proposition is strongly persuasive compared to your competitors.





Maybe your competitiveness on pricing piqued their interest. It could even be something as simple as a user’s preference for your website over a competing site. Whatever the reason, the user has gone from being aware of your services to actively interested in your business.During the interest stage, many customers begin to evaluate how doing business  and solve their problems – both of which are what customers really want. From an intent perspective, they are likely willing to investigate your business in greater depth as part of the evaluation process.